UnitedMasters' SELECTCON Comes to ATLANTA for the First TIMESelectCon emerged as a beacon of independence, igniting a revolution that empowers creators to forge their own paths to success. Since its inception, SelectCon has served as a masterclass in independence, inspiring a new generation of artists to break free from the constraints of convention.
In a world dominated by conformity, UnitedMasters remains ahead of the curve, from championing independence to crafting a record label in your pocket. We continue to lead the charge towards a future where creative autonomy reigns supreme.
In 2024, we invited attendees to a groundbreaking exploration of the Art of Independence, a comprehensive music masterclass where creativity and freedom reigns supreme.
From captivating discussions with industry heavy hitters to hands-on workshops with experts, with interactive brand activations from Diageo’s Crown Royal + Bulleit Whiskey, this experience was a fusion of education, motivation, and networking opportunities at the intersection of creativity and entrepreneurship.
Impact:
SelectCon proved to place to be in Atlanta, breaking ground in a new market and drawing in both artists and the media. We tapped into culturally relevant markets to support artists and creators in carving their own paths and redefine what it means to be independent. The event was livestreamed to over 600K viewers worldwide.
